Hwy777.com

From Challies.com

In 2006, AOL made an epic misjudgment. As part of a research project headed by Dr. Abdur Chowdhury, AOL made available to the public a massive amount of search data, releasing the search history of 650,000 users over a 3-month period. That totaled some twenty one million searches. Before releasing the data they anonymized it, stripping away user names and replacing them with numbers. Yet because of the nature of the data, people very quickly linked real people to abstract numbers—a massive violation of privacy and confidentiality. Within days AOL realized its mistake and withdrew the data. But already it had been copied and posted elsewhere on the internet where today it lives on in infamy.

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